Hold your horses

Home of the world's most huggable horse
Browse snuggly horses

Everything great starts out little

Award-winning plush toy + educational app
Browse plush horses

Horse Registry

Get a show name + give your horse a nickname
Discover Name

Translate Piccoli

[Péek-oh-Lee] Adjective. Italian for little, small, young
Shop now

Want to hold your horse now?

Locate a Piccoli Horses retailer near you
Map locator

Straight from the Horse's Mouth


I am a horse. I am your new best friend. I am not electronic, there’s nothing inside of me except love. Together, we will have hours of fun playtime.
Shop horses


So many fun languages all around the world! We begin with English and visit the zoo. I am excited for you to learn little words in different languages! Available in English + French.
About app

Play & Learn

1. Download App
2. Listen
3. Repeat word(s)
4. Swipe me to get to the next screen
5. Celebrate
I like to hear your little voice. You will not be sitting there like a bump on a log, forgetting all about me. You’ll get to see a drawing of me that you'll swipe to move to the next screen. I am here,
not leaving your side. Play Piccoli Zoo and have fun learning!
About Learning App

The Power of a
Transitional Object

Well, that's what child development experts would call me. A toy that children like to take everywhere – like a best friend. Some might have a teddy bear, doll or blanket. I happen to think horses are the best.

Meet our horses

Why a horse?

We are very advanced communicators. We talk to each other with more of our senses than any mammal on this planet. We sense each other's feelings and protect each other. Together we are strong. There's power in the herd.

Browse plush horses

Awards +

Celebrating happiness
Of all the apps on my phone, my daughter picks Piccoli Zoo every time. And I love that the horse has no electronic parts. It's like toys we had as kids. Perfect combination of old and new, past and present.


Emily and Drew's mom

What our customers say

Piccoli plush horses and apps are loved by children of all ages.
Our sons LOVE their horses. As parents, we appreciate how the app is fun, educational and grows with them! In just one day, our one year old improved his hand/eye coordination. Fabulous! 

The Taylor Family

My daughter, Jasmine, loves her horse, Rose. When I laid down after work and was feeling bad, Jasmine came to me and said, "Here Daddy, you can hold Rose.
She will help you feel better.”


Jasmine’s dad

What's my name?

Click the green button below and you can discover my name and give me a nickname
Find Horse Name

Just want me?

I'm perfectly snuggly whether you're 3 or 23 years old. So go ahead and buy me!
My horse's name?
How to pronounce
Adjective Italian for little, small, young.